We at CartSkill recently attended the media and start-up matching event MediaHoneypot in Helsinki put together by the good people at ArcticStartup. As we’ve been deeply engaged in the world of media, advertising, marketing and publishing over the past months, it was a good chance to get some fresh perspective from a number of large media companies both in Scandinavia and the rest of Europe. A couple of messages that we picked up: Ad blocking is (still) a problem. Ads pay for the content but blocking them means that producing that content will get more expensive. So media companies are developing different